author: Robert P. Abelson, *Statistics as Principles Argument* content: "The famous mathematical sociologist Paul Lazarfeld once said, \"You never\ \ understand a phenomenon unless you can make it go away.\" We might add, \"or unless\ \ you can reverse its direction.\"\r\n\r\nPsychologist William McGuire (1983, 1989)\ \ suggested as one of many ways to develop new hypotheses that you can take some\ \ seemingly obvious relationship and imagine conditions where its opposite would\ \ hold." id: 9357b38a-1c98-45b9-9af7-78cc4cf8ae83